Games-Based Learning was the focus of our first R&D programme which began in September 2003. The programme is intended to capitalise on the potential growth in what is currently a relatively immature market.   

Games-Based Learning is part of the wider e-learning services market which, in North America alone, is forecast to be worth USD80 billion in 2006. The technology developed as a result of the programme is intended to overcome the main barrier to growth in the Games-Based Learning market – namely, the complexity involved in the development of learning modules. ITI Techmedia has developed a differentiated creation and authoring platform that will greatly simplify the development process. It will allow effective and engaging learning to be created and delivered quickly and easily by learning experts. 

This Research & Development Programme is now complete and in January 2007 the technology was licensed to Dundee-based company Team Play Learning Dynamics (TPLD). Opportunities still exist for other companies who may wish to licence the technology.